Strategic Planning

You need a plan to guide your organization forward. You want a plan that will take you beyond the next deadline or the latest deliverable. Let us guide you through the process with a strategic planning workshop. In the past 12 years, more than a thousand managers have attended Dr. JoAnn Hackos's strategic planning workshop at the STC annual conference. Many more have read the special edition on Strategic Planning that Hackos and Breuninger coordinated for Technical Communication.

Strategic planning is a simple way to

  • communicate what is important
  • align your objectives and strategies with corporate goals
  • support healthy and stimulating discussions around improvement

During the hands-on working session, you and your team identify our vision for the future and then put the foundations under it. You learn a complete strategic planning process:

  1. understand the marketplace
  2. examine strengths and weaknesses
  3. set goals and objectives
  4. create strategies
  5. develop action plans
Circle diagram

The two-day workshop gets your team started, but it isn't the end of the strategic planning process. As your team gathers information and develops its plan, we guide you through the process. Use our consulting aid to help you focus your efforts and move more quickly than you might alone. We help you succeed.


Download your copy of the Strategic Plan slides.

Visit the Download Center to read about Dupont's strategic planning process in the article, The DuPont Experience: Strategic Planning for Information Design and Development Organizations, reprinted from Technical Communication.

Read our case studies.


If you would like to learn more about any of our consulting services or you would like to talk to a representative about scheduling an activity, please email or call 303-232-7586.