Content for Tomorrow: Social Media and the Dilemma for Content Teams

Date: Thursday February 25, 2010

Time: 9:00am PST(GMT -8:00) and 12:00pm EST(GMT -5:00)

Length: 1.5 hours; 60 min presentation time and 30 min Q&A time.

Fee: $75.00 (FREE for CIDM members!)

Abstract: Social networking, social media, and other Web 2.0 technologies have changed the way that companies communicate to and exchange information with their customers. What experiments and big bets are content teams making to embrace these changes? Are we falling behind, leaping ahead, or just trying to keep stride with the complex possibilities we offer? This session provides ideas, guidance, and insights into how Microsoft and other web properties, user assistance, and information and publishing efforts are being designed to connect with customers in this new world.

Presenter: Alex Blanton is a Senior Content Project Manager in Engineering Excellence. He provides consulting, training, and performance support for content publishing employees, with a particular focus on deploying and sharing best practices in social media, Web content, and vendor engagement. He has worked at Microsoft since 1997 and has previously held roles as content publishing manager, program manager, product planner, and editor.

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(This webinar is FREE for CIDM Members, please send an email to info@infomanagementcenter.com for registration details.)