Led by Led by JoAnn Hackos or Bill Gearhart
Duration: two days

Receive JoAnn Hackos's new Content Management for Dynamic Web Delivery book free with registration to this workshop.

To implement a single-sourcing strategy for information development and publishing, we strongly recommend that organizations structure the content they produce. Well-structured content leads to more opportunities for reuse across products, user communities, delivery media, and other dimensions. More reuse leads to a greater return on investment, as well as the ability to serve dynamic content to your information customers.

Well-structured content is also a necessity if you are planning to move to an XML authoring environment. An XML Document Type Definition (DTD) depends upon the Information Model you have developed for your content. The Information Model leads to the design of information types (conceptual overviews, summaries, procedures, processes, definitions, and others) and the design of the content units that make up the information types.

The Information Model also provides the basis for your development of metadata, which means information about your information. With well-planned metadata, your authors can find content they want to reuse from your content repository and your information customers can more effectively search your e-content to find exactly what they need quickly and easily.

Who should attend?

This workshop is meant for those who need to implement structured documentation:
• Writers
• Editors
• Information architects
• Managers

You will learn to

• Understand the importance of having a comprehensive Information Model with an integrated user model to meet customer needs
• Revise an Information Model to make it a usable tool for the entire life-cycle of the project
• Integrate information about users into the Information Model using the User Profile Matrices and other user modeling tools
• Apply the user model to make well-targeted decisions about information types and content units, writing the content units, and writing variations
• Apply minimalist principles throughout the information- development process
• Decide what information types are needed to support the Information Model, such as procedures, processes, conceptual overviews, and so on
• Develop standard information types for each type of information that users require
• Create standard content units for each information type
• Learn to write content units consistently and ensure that the content is appropriate and well written
• Create standard authoring templates to produce the information types (style sheets, DTDs, and so on.)
• Learn to write variations of content units depending upon the single-source dimensions selected (user profiles, product differences, delivery methods, geographic and cultural differences, and so on)
• Learn to tag the variations with metadata tags so that information can be located for reuse and unique information can be delivered to user communities

To register for this workshop, please visit the registration page.

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